Family tree explore
Mobile apps design
Apps design approach
Family Tree Explorer is a thoughtfully designed app that helps users connect with their roots and preserve family heritage. Combining intuitive navigation with engaging visuals, the app allows users—especially younger generations—to build, explore, and share their family histories. The design focuses on simplicity, emotional connection, and cross-generational accessibility, making it easy for everyone to contribute to and cherish their shared legacy.
for connecting generations in one space
Design insight
Australia is a deeply multicultural nation—about 30% of its population is foreign-born, and over half are first or second-generation migrants. As immigrant families grow more widespread, memories of ancestral heritage and cultural roots can fade. This is where the Family Tree Explorer app becomes invaluable: it digitises family histories, traditions, festivals, and heritage into personal “living history books.” This ensures that cultural identity and stories are preserved, no matter the distance or the passing of generations.
Apps branding voice
The branding voice is warm, respectful, and future-minded, speaking to people from all walks of life with empathy and clarity. I celebrate Australia’s rich multicultural identity, where nearly 30% of residents are born overseas, and many families are spread across continents. Through friendly, less language, graphite, I encourage users to reconnect with their roots, preserve cultural traditions, and share unique stories. I am clear and trustworthy, avoiding jargon while highlighting how technology can keep heritage alive. Every word aims to spark curiosity, foster belonging, and inspire users to pass their digital family legacy to future generations.
Apps value
Family Tree Explorer values connection, preservation, and inclusivity. I believe every culture, story, and tradition is worth keeping alive, no matter where life takes you. In a country like Australia—where almost one-third of the population is born overseas—our app bridges time and distance, helping families maintain bonds across continents. I champion diversity by ensuring every heritage, festival, and custom can be digitally preserved and passed down. Through intuitive design and secure sharing, we empower users to create personal, living histories—ensuring their legacy is celebrated by future generations.
